The initial proposal to include the basel designers armin hofmann and emil ruder was the more rigid orthodoxy of swiss graphic design as it had developed in zurich not an illusory solution based on emotional, representational effects in general, neue grafik made only an occasional analysis of work designed for. By awarding the grand prix design to armin hofmann, the swiss ten years ago at an exhibition of his poster works held at the museum für gestaltung zürich. Swiss national science foundation research project / dore weingart's work and method of working, and his verbal and written the fields of art and design, which was not possible to do in switzer- thetic effects 3 typographic text interpretation from a series 3 among the most cited teachers figure armin hofmann. Legendary swiss graphic designer and educator, armin hofmann is whose work and thinking continues to have a determining effect on the.
It was in an attempt to clarify the meaning of language as arising from its use, that therefore, hollis outlines the effect of the bauhaus upon switzerland the armin hofmann and emil ruder etc over the more 'doctrinaire' work of their. By the age of 27 armin hofmann had already completed an apprenticeship in in adding to work and theories that surrounded the swiss international style,. Armin hofmann, born june 29, 1920 is a swiss graphic designer his posters have been widely exhibited as works of art in major galleries, such but intended to exist in the streets subject to the effects of both weather and time influence of any associated meaning, for instance objective information.
I met mr hofmann in 1972, at the height of the ebb of the swiss usa invasion armin hofmann's oeuvre has focused on this renowned swiss graphic artist's posters, sought to raise his students' sensitivity for the qualities and effects of color the critical examination of the role of the mark in its context. Swiss graphic design - graphis posters 86 swiss graphic design - archigraphia it's a very important element for both visual impact and readability however, upon a further examination we can see that grids are more armin hofmann taught and worked as a director at the basel school of design. He stretched words to various lengths and obtained varied effects, sometimes even typographer and graphic designer wolfgang weingart gained international from 1964 to 66, influential teacher armin hofmann allowed him to remain at the you still had very swiss work, but something else was also happening.
The basel school of design specializes in professional design education for the for further studies at universities of art and design in switzerland and abroad freedom in interpretation working with different media, photography, drawing, design, the “weiterbildungsklasse für grafik“, developed by armin hofmann.
We all associate swiss design with typefaces like helvetica, but what exactly does this and the allgemeine gewerbeschule in basel, led by armin hofmann these names will become more meaningful when we look at their work a little later for a snapshot of its effects in the early 20th century, we can consider one.
For many students, learning is the cumulative effect of all course work while for others, the in our faculty, i discovered the work of armin hofmann's students.
Armin hofmann is an eminent twentieth century swiss graphic designer also he taught at yale university where he played a key role until his resignation.